The advent of State Highway 190/ President George Bush Turnpike in 2000 ushered in a period of exciting high quality residential and commercial growth. Simon Properties partnered with the City to develop Firewheel Town Center
- the premier lifestyle retail center for the northeast DFW Metroplex. Firewheel Town Center offers more than 100 shops ranging from unique boutiques to major retailers. The center also includes an assortment of restaurants along with an AMC Theater that contains 3D and IMAX screens.